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Carlson Consumer Group Agrees to Business Intelligence Pilot with iXmatch Inc.

iXmatch Inc., the leading provider of matching software, announced today that it will provide Carlson Consumer Group, a global leader in providing consumer services in the relationship marketing, travel and hospitality industries, with enhanced business intelligence through a pilot project. iXmatch will provide Carlson Consumer Group with a better understanding of its customer information, allowing it to deepen the relationships customers have with its brands, and leverage its powerful consumer brands meaningfully.

iXmatch’s innovative approach to customer data analysis will improve Carlson Consumer Group’s overall business intelligence and marketing efforts by more effectively segmenting its customers and making personalized recommendations. “Our customers rely on our knowledge and experience and expect us to provide them with a very enriching experience,” said Scott Ulring, Carlson Consumer Group's Senior Director of Customer Relationship Marketing. “iXmatch will help us get a better understanding of what our customers are looking for, and how best to deliver it to them.”

iXmatch is the only software solution that seamlessly integrates a variety of data mining, collaborative filtering and personalization technologies to solve the critical problem of accurately matching customers with a company’s products and services. “iXmatch can assist Carlson Consumer Group across all the areas of its business,” stated Bret Busse, iXmatch’s Technology Marketing Director. “Relationship marketing, travel and hospitality are all excellent fits for our technology. We will improve Carlson Consumer Group’s top-line and bottom-line results while simultaneously strengthening their customer relationships.”

About Carlson Consumer Group
Carlson Consumer Group is a division of Carlson Companies, Inc., a global leader in providing corporate solutions and consumer services in the relationship marketing, travel and hospitality industries. Among the names in the Carlson Consumer Group’s family of brands and services are: Radisson® Hotels & Resorts; Country Inns & Suites By Carlson®; Park Plaza® and Park Inn® hotels; Radisson Seven Seas Cruises®; and T.G.I. Friday's® restaurants. Ranked among the largest privately held corporations in the United States, Carlson Companies is based in Minneapolis, Minnesota, USA. Carlson-related brands and services employ about 192,000 people in more than 140 countries.

About iXmatch
iXmatch is the leading provider of matching software. The company's patented software products maximize profitability and customer satisfaction by matching buyers with best-fit products and services. Customers deploying the next generation of applications in CRM, Business Intelligence, e-Commerce, e-Procurement, Strategic Supplier Sourcing, and Human Capital Management will enable their business transactions with cutting-edge iXmatch software. Based in Minneapolis, Minnesota, iXmatch is a Microsoft Gold Certified Partner for Software Products, is an early adopter of the Microsoft .NET platform, and is a high-growth Microsoft NETstart Independent Software Vendor.

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