Tips For Effective SEO Keyword Research
It is no secret how important keyword research is to your success online. If you are not targeting the right key words it will be harder for you to be found. Not using proper keyword research not only makes your business vulnerable but your income also. If you can?t afford to put your success at risk then it is imperative that you take the time to learn to use keyword research to achieve the fullest benefit.
The first thing you should do is sit down and brainstorm for a while. Focus on relevant and specific keywords. Create a list of as many words as you can think of that relate to all of your sites services and products. You will also want to take a look at the keywords that some of your competitors are targeting. Expand on their keywords to create a healthy list.
Now that you have spent some time brainstorming your list it is time to use a good keywords research tool to check your keyword ideas and decide which will be the most effective in bringing traffic to your site. A good research tool should give you a solid idea of how many users are conducting searches using your phrases and other important information. It will also help you generate additional keywords that you had not thought of. It should also help you determine how competitive that phrase is.
- Goodkeywords.com offers a lot of various free tools for keyword research.
A solid keyword research will help you understand your competition and give you a good idea what phrases are even worth your time. While you're testing your new terms, you may want to do a little housekeeping and test the activity for keywords your site is already targeting. Keep the ones that are converting and drop the losers. While testing keywords remember to monitor the activity of your phrases. Keep the ones that work and lose the ones that don?t.
Now it is time to narrow down your list. Keep the keyword phrases that closely relate to your site. These should be phrases that you have content for or will create content for if you wish for them to work for you. Most likely some of your chosen phrases will already appear in your site?s content.
Once your list has been narrowed down, it is time to launch a full scale attack. Think about places on your site where you can optimize our phrases. Remember to use your keywords in your title tags, Meta descriptions and keywords, headings, and as anchor text in your navigational system. Now that you are done with your research you will need to remember that as an important part of SEO, your keyword research is never really done. You have to continue to monitor your keywords and make changes when ever needed. Proper keyword research will allow you to stay ahead of the game and your competition.